Overview
Greenscreens offers several product extensions to help you make the most of your data. They're priced separately so you can select the products best suited to your business, but they're most powerful when used together. Insights, Ignite, and Illuminate are analytics tools. Intuition is a long-term pricing tool for contract rates.
So which is which? That's the question we wrote this article to answer.
Descriptions
Insights is a performance analytics tool. It helps you track your team's performance and quickly identify major successes and opportunities for improvements. The data you’ll find in Insights comes from your brokerage’s sales. Insights breaks down that data in several different ways for detailed analysis. It tells you which teams and agents are winning the most freight, and lets you set custom goals for your teams.
Ignite is a pricing analytics tool. Ignite provides a high-level view of your quoting success, focused on win rate and margin. It tracks your quoting and pricing numbers and breaks them down into detailed metrics to help you design a data-driven pricing strategy. Your win rate is a powerful metric for pricing spot accurately, so we recommend Ignite for brokers who handle a lot of spot freight.
Illuminate is a market analytics tool that incorporates your brokerage’s load data alongside market information to provide actionable insights into your company’s performance relative to the broader market. Illuminate helps you forecast market trends and their effects on your brokerage for more effective negotiation and more lucrative pricing strategies.
Intuition is a long-term forecasting tool. It employs multiple AI models to accurately forecast rates up to a year ahead. Users can upload a CSV file containing up to 60,000 lanes at once and receive 12-month predictions for each. We recommend Intuition for companies that handle contract freight and want to incorporate data-based insights into their pricing.